Luxury Watches and NBA <4> – IWC and Tony Parker

November 21st, 2009 by Kevin Leave a reply »

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Tony Parker, the first foreign player named the NBA Finals MVP, has been IWC brand ambassador for over two year. Generally speaking, to most of who are not basketball fans, Tony Parker just represents a name that Eva Longoria’s husband owns. In performing circle or fashion world, this attractive hot property wife speaks louder than the husband, with no doubt. The marriage of concern, as well as his excellent skills, forms one of the reasons for the partnership between IWC and Tony Parker.

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As the spokesman for one of the top-of-the-line professional watches, IWC Schaffhausen, Tony Parker can’t hide his excitement by this initiated partnership. He said:” I’m very excited to partner with IWC, I appreciate the design and craftsman ship of their watches. Also as First Ambassador to the Make A Wish Foundation in France, I’ve come to really appreciate the charitable enterprises that companies take on. In this area, IWC stood out – their involvement in social responsibility initiatives such as the Laureus Sport for Good Foundation which helps underprivileged youth around the world really impressed me.”

Benoit de Clerck, President of IWC North America, commented on Parker’s participation:” Tony has an exciting career ahead of him and we look forward to watching our partnership grow.”

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(L-R) Georges Kern (CEO of IWC), Eva Longoria and Tony Parker attend the IWC Schaffhausen Party

In 2001, Tony Parker left France to join the San Antonio Spurs. As the youngest starting point guard to enter NBA. Since that moment, Tony parker has never sopped to break records. He became the third player highlighted in NBA history who has won two championships before reaching the age of 23. Because of him, the NBA Finals MVP honor fell to a foreign player for the first time. Just as its record-breaking ambassador, IWC has been breaking records in technological development and highly complicated precision watch-making since 1868. As the “engineers of fine watch-making”, the brand solely produces men’s watches, featuring a perfect integration of intelligent designs with a timelessly classical style.

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